BRAND DESIGNER + CREATIVE DIRECTOR

A woman with long brown hair holding a camera in a room with art and books on the wall behind her.

I’m Shana Wooley, brand designer and creative director. Let’s make your branding strategic, elevated, and unmistakably yours.

Your brand is more than just visuals — it’s a message. A voice. A first impression that speaks before you say a word.

That’s where I come in.

See the work
See the work
Line graph showing a downward trend, with an arrow pointing downwards.
Dark purple circle with a light purple smiley face drawn inside.

Your Brand Speaks For You!

/

Your Brand Speaks For You! /

Strong branding doesn’t just look good, it creates direction.
When your brand feels cohesive and intentional, people connect faster, trust deeper, and keep coming back.

First, we’ll uncover what sets your brand apart.
Then we’ll build a cohesive visual system that may include:

✦ Naming

✦ Visual Theme

✦ Logo

✦ Templates and Collateral

✦ Website

Let's build your new brand
Let's build your new brand
People sitting around a table with coffee cups, pastries, and a laptop, in a bright room with pink and yellow walls, enjoying a conversation.

Build a brand that communicates your value before you ever speak.

BUSINESSES TURN TO ME WHEN:

Let's Get to Work
Let's Get to Work

Your business has outgrown its current branding.

What once worked no longer reflects the level you’re operating at. Your visuals, messaging, and presence need to evolve with your growth.

Your brand feels inconsistent or pieced together.

Your business deserves more than disconnected graphics and guesswork. You need a cohesive visual direction that creates clarity across every touchpoint.

You’re ready to be seen as established and trustworthy.

Whether you’re launching something new or stepping into a higher level, your brand should communicate confidence before you ever speak.

Your team needs renewed clarity and direction.

A strong brand doesn’t just attract customers, it gives your business something unified to stand behind.

A maroon circle with a pink smiley face.
A silver metal ruler, a purple pen, a white computer keyboard, and a lined notebook are arranged on a white surface.

SERVICES

Brand Identity

Close-up of a pointing arrow.

A strategic visual identity designed to bring clarity, cohesion, and direction to every part of your business.

Creative Direction

Maroon arrow pointing to the right.

I help shape the visual direction of your brand so everything feels intentional, aligned, and instantly recognizable.

Visual Content

Dark red arrow pointing to the right

Custom imagery created to support your brand with visuals that feel elevated, cohesive, and true to your business.

  • Five maroon five-pointed stars aligned horizontally.

    "GOES ABOVE AND BEYOND?!"

    "Shana is amazing and goes above and beyond! She already had our affiliate link up and running on the website, called to walk us through implementation, and sent everything we needed to get it set up. She is an absolute doll and so good at what she does. Such a huge difference when you work with someone who truly cares — I've known her for 10+ years and she never disappoints!"


    Lindsay F.

  • Five maroon-colored five-point stars in a row.


    Customer